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Link build a better 2014

What is link building about?

2014 is upon us and we are all looking at the best way to proceed when it comes to building our online business.

If you have been actively involved in a marketing campaign of any sort recently then you would have heard of link building, ever wondered what it is all about?

If we look back at the techniques our SEO experts advised us were needed in order to build a solid place in the search engines there was a lot of importance placed on links.

The smart businesses took notice and have gone on to achieve better rankings and these have hopefully translated into increased business.

To give yourself a fighting chance with Google, Yahoo, Bing etc you need to be thinking about adopting a link building strategy now.

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Black Friday and Cyber Monday

 

Ok, so black Friday and cyber Monday came and went but where did they start and what are their impact on todays retail income?

Black Friday is a name that originated in the USA around 1961, in Philadelphia to be exact. It was used to describe the heavy traffic, both pedestrian and vehicular that occurred after the Thanksgiving holiday. Later on around 1975 it spread to the rest of the US and the world and its explanation changed. It was said that retailers operated in the red until that Friday when their accounting books went from loss to profit.

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#Hastags, a brief lesson

Hashtags initially gave us a way of grouping messages together and making searches easier, now they are a marketing tool that will not be ignored.

The pound sign (#)was first used by internet relay chat networks to label groups and topics or to mark messages as important to a particular group or individual.

It was in 2007 that a blogger called Stowe Boyd started the name trend with a short blog which included, “Hash Tags = Twitter Groupings”, that was when hashtags were born.

In 2009 Twitter started hyperlinking hashtags to twitter search results and in 2010 they placed hashtags of popular subjects on the front page of their website, that was when hash tagging became the powerful marketing tool it is today. Continue reading →

payment gateway

Payment Gateway

Increase your Christmas takings

How do I increase my Christmas takings I hear you say?
Cutting your costs is an obvious step that many of us never take.

How many times have you been approached by the leaflet people in town and been told you could save money on your utilities and simply waved them away saying you are too busy? Dozens I expect, but, what if they could actually give you significant savings and you missed out?

But that’s household stuff and we don’t want to talk about your utilities, you are business people so we want to talk about your business.

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All in the mind

Tech News: It’s all in the mind

Mind reading device, going cheap!.

Well not yet but our American cousins are working on a device that could be as cheap as $30 – $40.

The US Department of Defense is trying to push the development of a device that can detect and display brainwave patterns on smartphones and tablets. Continue reading →