This year has seen many new trends in website design, the updates in CSS3, JavaScript and jQuery along with some innovative designers and coders have seen sites get more engaging for the user. Sites that make use of social media to encourage users to spread their message will no doubt have benefited from increased awareness and sales as a result.
A picture is worth a thousand words, that’s so true in a world where time is now a resource that very few can afford to waste. Getting as much information to your potential customer as quickly as possible is vital.
Say hello to a marketing tool that you will learn to love called infographics.
How do I increase my Christmas takings I hear you say?
Cutting your costs is an obvious step that many of us never take.
How many times have you been approached by the leaflet people in town and been told you could save money on your utilities and simply waved them away saying you are too busy? Dozens I expect, but, what if they could actually give you significant savings and you missed out?
But that’s household stuff and we don’t want to talk about your utilities, you are business people so we want to talk about your business.
Search engines and Search Engine Optimisation.
SEO – three letters we use to describe the best tool in the online marketing box and search engines have had a love / hate relationship since 1994.
Here is a brief history of search engines and how SEO has evolved. Continue reading
Update your website with latest trends.
This year has seen many new trends in website design, the updates in CSS3, JavaScript and Jquery along with some innovative designers and coders have seen sites get more engaging for the user. The sites that make use of social media to encourage their users to spread the word about their fantastic new websites will no doubt have benefited from increased awareness and sales as a result. Continue reading
Google’s results have recently sent SEO-ers a little bit crazy, with many online businesses seeing their rankings go either down or up the ranking results with no apparent reason.
This has finally been explained by google who have informed us that they have released a new search algorithm that affects about 90% of searches.
This new update named hummingbird has apparently been in place for about a month and appears to be leaving the smaller online companies fighting to retain their position as the larger companies seem to be getting preferential treatment. Continue reading
HTML is the underlying code used to create web pages. Search engines can pick up ranking signals from specific HTML elements. Below, some of the most important HTML tags you should pay attention to.
Title Tag
Imagine that you wrote 100 different books but gave them all the same exact title. How would anyone understand that they are all about different topics?
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