This coming Monday 3rd December is expected to be the busiest day of the year for online retailers in the UK. The day which is nicknamed “Cyber Monday” is expected to generate 115 million visits to online retail stores (ecommerce websites) which is a 36% increase on last year.
It is estimated that £500m sales will be made on tablets and £330m sales will be made on smart phones, while £3.2bn of in-store sales will be influenced by smartphones. This is believed to be related to the huge increase of retailers using social media to promote their products and services.